Corporate Ethics
"Corporate Ethics" deals the ethics that every corporate must follow as an implicit responsibility towards the society. We have always wondered how much a corporate must be earning by selling its product to global consumers, but have we ever thought whether we are getting the value for the product we are buying. Corporates like "Microsoft", "Google", "McDonald", "Infosys", etc. employ aggressive strategies to sell their product to the consumer and gain tremendous profits from their venture. These companies have a basic responsibility towards the society and culture of the region for making the standard of life better. It could be by selling nutritious products to sustain a healthy life or giving logical / Business solution for making the life better.
This report aims to unmask the huge conglomerates who have paraded our lives. Through some critical examples and case studies we have tried to show the truth behind the big banners and the celebrity faces. Corporates flouting the law to thwart competition and gain monetary advantage. It also shows cases of corporate negligence in case of environment and human rights. The best example is of the "Bhopal Gas Tragedy" which had large scale effect on the ecology and the human lives. Generations of people in Bhopal are being treated for some serious disorders. The tragedy could have been avoided had Union Carbide successfully implemented all the norms deemed necessary for operating a chemical plant. Thus we see a classic case of corporate negligence which has been covered up by high handedness of the corporates using media and politics.
We also talk about some foreign and domestic issues which have not mentioned in the mainstream news. These news for example McDonalds and Wal-Mart being among the lowest wage payers have been purposely blurted by the media. The aggressive marketing strategies employed by the companies which claim unproven facts are another factor contributing to corporate deceitness. Advertisements aimed at children ascertain a brand loyalty at an early state where one is more susceptible. McDonald's give a free toy with their meals. For the young generation McDonald's is the best guide to good food. This is one of the major cases of obesity in America and endemic of our new lifestyles too.
Now is the time to realize our follies and investing in a better future. We never claim all corporates are bad but it is our responsibility to make them realize that they are at our mercy and not the other way round.
Introduction for the report on corporate ethics
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